The Apple Wallet and Google Wallet platform for brands
Create, distribute, engage and scan your loyalty cards, tickets and gift cards in Apple Wallet and Google Wallet, from a single back office connected to your systems. No app for your customers to download.

What Wallet does for your sales
Averages observed across our customers.
+40%
spend per customer with their card in the Wallet.
+25%
repeat purchases per year.
Up to 90%
conversion when Add to Wallet is built into the journey.
20 to 30%
time saved at checkout with scanning.
Every Wallet building block, in one platform
From pass creation to checkout, every step is covered and measured.
Template designer & pass
One template for Apple Wallet and Google Wallet, connected to your APIs, with a faithful preview on every device.
Enrolment & distribution
Get your passes added to the Wallet on every channel, and acquire new customers.
Engagement & push notifications
Notifications, themes, rewards and tracking to bring customers back.
Scan & redemption
Recognize customers at checkout and control access, by QR code or NFC.
Order tracking
Delivery, pickup and returns together in Apple Wallet.
Security & integrations
Data in your systems, hosting in France, native connectors.
Always up to date with the latest Apple and Google features
iOS 27 Poster format, Google Wallet updates, automations, MCP server: the latest changes.
Why The Wallet Crew
Connected to your systems
CRM, POS, e-commerce or ticketing remain the source of truth: the pass reads your data in real time, with no migration.
One template, two Wallets
Every Apple Wallet and Google Wallet feature, always up to date.
Everything is measured
Installs, notifications, clicks and scans, available from the MCP server.
Secure and compliant
GDPR, Zero Trust architecture and hosting in France.
Wallet platform FAQ
What is The Wallet Crew?
A platform to create, distribute, engage and scan Apple Wallet and Google Wallet passes: loyalty cards, tickets, invitations, gift cards and coupons, connected to brands' systems.
Do customers need to install an app?
No. Passes are added to Apple Wallet and Google Wallet, already on smartphones.
Do we need to change our CRM, POS or ticketing system?
No. The Wallet Crew connects to your systems, which remain the source of truth, via API or connector.
Can we measure results?
Yes. Installs, updates, notifications sent, clicks, scans and redeemed offers are reported in the platform and available from the MCP server.
Ready to board?
Tell us about your Wallet project and see the platform in a demo.



